About Us

The Team Behind
the Technology

SMC Custom Installs is a smart home and cinema installation company based in Shrewsbury, Shropshire. Established in 2006, our six-strong in-house team of designers, installers and programmers has completed hundreds of projects. We're a Control4 Certified Showroom, an Arcam Centre of Cinematic Excellence and a Monitor Audio Platinum II dealer.

Control4 Circle of Excellence award — SMC Custom Installs, winners 2022, 2024 and 2026

Three-Time Control4 Circle of Excellence Winners

Awarded in 2022, 2024 and 2026, this recognition is given by Control4 to a small number of dealers worldwide.

Who We Are

Established in Shrewsbury Since 2006

We are a Control4 Certified Showroom, an Arcam Centre of Cinematic Excellence, and a Monitor Audio Platinum II dealer based in Shrewsbury, Shropshire, driven by a passion for what we do. Since our inception in 2006, we've successfully completed hundreds of cinema and smart home technology projects, gaining valuable expertise along the way.

We share our building with our sister company SMC Hi-Fi, a specialist two-channel hi-fi showroom with demonstrations by appointment and an in-house repair workshop: same owners, same address, same phone number. It’s where our obsession with how things sound comes from.

Our experienced team of designers, installers and programming specialists work closely together to make sure every project comes together properly, all under the guidance of a dedicated project manager. With a focus on passion, creativity and innovation, we aim to deliver results that keep both you and us ahead of the curve.

As a long-standing CEDIA member, we are committed to staying at the forefront of this ever-evolving industry. While our focus is on the custom installation market, we also welcome walk-in retail customers to explore and purchase from a curated range of products available in-store.

2006
Established in Shrewsbury
100s
Of Projects Completed
6
In-House Team Members
4.9★
From 64 Google Reviews
Accreditations & Trusted Partners

The Brands We're Trained and Trusted To Install

These manufacturers are companies we couldn't work without. We rely upon them to help us deliver the high-quality installations customers have come to expect from us.

Control4 smart home automation — Certified Showroom
Arcam amplifiers and AV receivers — Centre of Cinematic Excellence
Epson home cinema projectors — accredited partner
Sonos multi-room audio
Panasonic televisions and displays
Rako lighting control
WyreStorm video distribution
Artcoustic loudspeakers
Sony televisions and projectors
Ubiquiti networking and WiFi
Future Automation TV lifts and mounting solutions
Lutron lighting control and automated blinds
Not a One-Man Band

Six People. A Real Office. Someone Always Answers.

A lot of smart home installation around here is one person and a van. SMC is a six-strong, full-time team: two directors who are in the business every day, a full-time in-house programmer, dedicated in-house support, and two on-site installation engineers, all working from a proper office with proper phone lines, behind our Control4 Certified Showroom in Shrewsbury. It means the person who designed your system is still here to look after it years later, there’s cover when someone’s on holiday, and the phone gets answered while the engineers are up ladders. It’s also why builders, electricians and interior designers build us into their projects.

Experienced Professionals

Meet the Team

The success of so many customer projects over the years is the direct result of the hard work our in-house experts put in every single day. You won't find a better combination of technical skill, dedication and service in another company as we strive to provide you with a unique, simple and beautiful installation.

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Duncan Lewis

Director

As a co-director of the business, Duncan brings over 25 years of industry experience and a university degree in design. Renowned for his meticulous attention to detail, he excels in crafting technically precise cinema rooms from concept to completion. Duncan plays a pivotal role in consultations and system design, and his expertise truly stands out during onsite audio and video calibrations, where his sharp eye and finely tuned ear bring out the best in every system.

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Philip Brown

Director

Philip has been a key member of the company for 15 years and now serves as a co-director. With a background in computer science and a formal qualification in project management, Philip often acts as the first point of contact for new clients. He oversees consultations, system design and project management for many of our projects. As a qualified Control4 programmer, Philip thrives on the creative challenges each unique project presents.

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Ian Curtis

Installation Engineer

As one of our longest-standing team members, Ian is the driving force behind bringing Duncan and Philip's designs to life. With over 30 years of industry experience, there's no challenge he can't tackle. Known for his attention to detail and unwavering dedication, Ian often goes the extra mile, staying onsite late to make sure every project is completed to the highest standard and on time.

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Ben Curtis

Control4 Programmer

Ben has been an integral part of our team since 2016, bringing a versatile skill set to the table. He focuses primarily on programming our Control4 smart home and cinema systems while also assisting with installation work. Though Ben had no formal industry background before joining us, he has developed his expertise through a combination of extensive on-the-job experience and formal industry training.

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Brent Riley-Beckett

Installation Engineer

Brent joined our team in 2023, bringing over 15 years of experience as a fully qualified electrician. His installation skills and meticulous attention to detail have been invaluable in our field, where precision is paramount. Although new to the industry when he joined, Brent has embraced his role wholeheartedly, spending his first year earning industry accreditations and undergoing extensive formal and on-the-job training.

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Mike Griffiths

Technical & Operations

Mike joined us in 2025 and is the newest member of the team. He has over 15 years of experience in the IT and technology sector, bringing new skills and processes with him. Having passed a leading qualification in the industry, he is now a certified Control4 Technician and continues to expand his knowledge base within the company.

What Our Trusted Partners Say

Recognised by the Manufacturers Themselves

"I have been working with SMC Custom Installs for many years. During this time, they have successfully installed Monitor Audio speakers into a large range of multi-room audio and cinema projects to great effect. Importantly they are also one of a handful of UK wide dealers who we trust to successfully demonstrate and install our top tier range of Platinum series speakers. To be afforded such a partnership they have proven that they have the calibre and expertise to give such a prestigious product range the attention it deserves"
Neil Haywood  ·  Monitor Audio
"SMC Custom Installs have been an accredited Epson Home Cinema projector partner for over 12 years. They have successfully installed our premium range of Home Cinema projectors into dedicated cinema rooms and high-end media rooms. I have personally worked with the team for 7 of those years and would describe them as professional, knowledgeable, trustworthy and from a manufacturer's perspective a pleasure to deal with!"
Chris Sullivan  ·  Epson UK
Inside the SMC Custom Installs demonstration showroom in Shrewsbury
See It For Yourself

Our Demonstration Showroom

We are proud of our newly refurbished smart home and cinema demonstration showroom, complete with private on-site parking. Designed to guide clients through every aspect of their project, it reflects the standards our accreditations demand, with a demo cinema, Control4 running live, Lutron lighting and blinds working, and multi-room audio throughout.

  • Control4 Certified Showroom — one of a select number in the UK
  • Dedicated demonstration cinema you can sit in and hear
  • Lutron HomeWorks lighting and Palladiom blinds on live demo
  • Private on-site parking at Battlefield Enterprise Park, Shrewsbury
What Customers Say

Rated 4.9 From 64 Google Reviews

Come and Meet the Team

Visit our Shrewsbury showroom, talk through your project with the people who will actually design and install it, and see the systems working for yourself.

Get in Touch Call us on 01743 234945  ·  info@smccustominstalls.co.uk